Major in Business Analytics

Overview

In today’s data‑driven economy, professionals who combine sharp business acumen with deep analytics expertise are uniquely equipped to meet modern challenges and capitalise on emerging opportunities. Organisations need leaders who can turn complex datasets into clear, strategic stories for decision‑makers. By choosing the Business Analytics major within the UTS MBA, you’ll step into that role, positioning yourself for a high‑impact, future‑focused career.

This program will equip you with a comprehensive understanding of data analytics principles, methodologies, and ethical practices essential for leadership roles in the global business environment. The curriculum delves deep into the practicalities of data analysis using advanced software tools, emphasising the application of predictive modelling, machine learning, and data visualisation techniques to solve real-world business problems. You will explore the dynamics of big data, learning about the intricate structures and behaviours of data systems, the interpretation of complex datasets, and effective decision-making strategies using data-driven insights.