6cp; prerequisite(s): 24734 Marketing Management or 24746 Marketing: Concepts and Applications; 25742 Financial Management or 25746 Financial Management: Concepts and Applications; 25706 Economics for Management or 25745 Economics: Concepts and Applications; 22747 Accounting for Managerial Decisions or 22784 Accounting: Concepts and Applications Postgraduate
This subject provides an understanding of the contemporary international business environment and how business can formulate appropriate organisational strategies. A variety of strategic options available to organisations is explored. Emphasis is placed on the inevitability of changes in the global environment and on the need for strategic management in this changing environment in Asia, Europe and the United States.
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