This subject introduces students to the concept and process of strategic analysis and decision making. It provides students with competencies, skills and the understanding necessary for implementing and managing the strategy process which aims to ensure the long term viability and success of an enterprise. Thus students can more readily understand, communicate and materially contribute to the purpose of the organisation. The subject gives participants an understanding of the contemporary business environment in which business operates and how decision-making processes, leadership and organisational politics impact on the strategic activities of managers.

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