Joanne Jacobs is an award-winning digital strategist and company director, and she is the Managing Partner (with Gavin Heaton) of Disruptor's Handbook, a firm that facilitates incubation of innovation from a marketing perspective. She is on the Board of Code Club Australia, as well as the NSW Government Digital Advisory Panel, and she is an active mentor of startups at the Telstra accelerator, Muru-D. She formerly ran the Australian office of 1000heads, a word of mouth marketing firm. In her career, Joanne has worked in London where she ran a social media production house, and she was a consultant in social networking technologies, as well as a professional speaker, business coach, trainer and strategist for digital marketing practices. Joanne also has a long history in academia, lecturing extensively in the strategic use of information technology and strategic internet marketing. She was co-editor with Axel Bruns of the book Uses of Blogs (2006).
Industry Fellow, UTS Faculty of Arts and Social Sciences
Tech transfer, technology mediated education, digital and social media, strategy, innovation
Digital and Social Media, Media and Arts Production