UTS students take top honours in Australian Graphic Design Awards
Two global cities provided the inspiration for UTS Visual Communication students recently honoured at the 2015 Australian Graphic Design Awards (AGDA), the industry’s annual celebration of standout professional and student designs.
Fresh from completing their final year of study, Josh Roseburg and Simon Blanckensee submitted contemporary visual branding projects, both for major arts institutions: Sydney’s Museum of Applied Art and Science (MAAS) and The Design Museum of London.
“The semester-long project brief was to create and brand an arts and science festival. Flux was designed to mirror the launch of MAAS, so the visual style is heavily focused on innovation and creativity.”
“With a young demographic in mind, I used vivid and bright imagery, which is cohesive and easily identifiable across all the promotional material,” said Josh.
Simon Blanckensee, one of the other 13 national finalists, was shortlisted for his project to rebrand one of the world’s most influential design institutions: The Design Museum of London.
“With the museum in the process of moving from Thames to Kensington Park, I felt there was an opportunity to show the marriage of past present and future that the design museum represents,” explained Simon.
His bold campaign incorporates large black lines that cross out names and information: “My brand language speaks about designers inherent push for development, but I also wanted to show and pay tribute to designs and designers that have come before.”
After a big year, which included Global Studios tours to Indonesia and Greece, as well as a unique opportunity to meet one of the world’s most celebrated designers Stefan Sagmeister, the soon-to-be graduates will spend the summer developing their portfolios, travelling and interning at studios to gain further experience.