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Dr Catriona Bonfiglioli

Biography

Catriona Bonfiglioli is a senior lecturer in Media Studies in the Journalism, Information & Media Studies academic group in the Faculty of Arts and Social Sciences at UTS.

Catriona is chief investigator of Australian Research Council Discovery Project # 1096251 investigating news media and reality television constructions of obesity and physical activity and a UTS Early Career Researcher Grant # 2009001198 exploring ‘othering’ of people with a weight problem in news and reality TV.

Catriona is also involved in a National Health and Medical Research Council # 632840 investigating industry and journalism. Catriona has previously been involved in research projects funded by the UTS Teaching and Learning Development Fund, the Australian Centre for Independent Journalism and UTS’s Faculty of Arts and Social Sciences.

Catriona’s research has been published in academic journals including BMC Public Health, Journal of Medical Ethics, the Medical Journal of Australia, Australian Journalism Review, and the Australian & New Zealand Journal of Public Health. Catriona was awarded her PhD by the University of Sydney in 2005 for her doctoral research investigating genetic technologies in the Australian news media. In 2013, Catriona was a Visiting Fellow at the Reuters Institute for the Study of Journalism, University of Oxford. In 1997, Catriona was the Reuter Foundation Fellow in Medical Journalism at Green College, Oxford.

Catriona is a qualified, trained and experienced journalist with a special interest in medical journalism. Catriona has worked for Australian Associated Press, Australian Doctor, The Oxford Times, and The Western Morning News.

Professional

Catriona has been a professional journalist since 1985. After completing her training (NCTJ Proficiency Certificate) with the Western Morning News, and doing a stint at the Oxford Times and Mail, Catriona moved to Sydney to work for Australian Associated Press from 1988 to 1996. Catriona was AAP’s National Medical Correspondent from 1993 to 1996. She worked as a medical writer for Australian Doctor from 1996-8. In 1997, Catriona was the Reuters Foundation Program Fellow in Medical Journalism at Green College, Oxford, where she researched her paper on genetic testing: ‘Toxic Knowledge and the Burden of Choice’. The feature arising from this research ‘Unlocking the Secret of Our Genes’ won Best Single Article at the ABP Bell Awards in 1998. Catriona gained her PhD in 2005 from the University of Sydney for her doctoral research examining genetic technologies in the Australian news media. Before joining UTS full time in 2008, Catriona was Research Coordinator at the NSW Centre for Overweight and Obesity (2005-8) at the University of Sydney, analysing news media coverage of obesity, nutrition and physical activity and contributing to teaching at the University of Sydney and UTS.

Professional association
Catriona is a member of the NSW Branch Executive of the Public Health Association of Australia (2001--), the Journalism Education Association, the Media, Entertainment and Arts Alliance (1988--) and the Human Genetics Society of Australasia Education Committee (2004--). Catriona is a member (1993-) and former president of the Australian Medical Writers Association. Catriona served on the AMWA education committee which developed and launched the AMWA Professional Development Program.

Image of Catriona Bonfiglioli
Senior Lecturer, Journalism Program
Core Member, CCS - Cosmopolitan Civil Societies
BA (Hons), PhD
 
Phone
+61 2 9514 2290

Research Interests

Catriona is involved in research funded by the ARC, the NHMRC, the Australian Centre for Independent Journalism, the UTS Faculty of Arts and Social Sciences, UTS Faculty Learning and Teaching Performance Fund and the NSW Centre for Overweight and Obesity.

Chief Investigator A on an Australian Research Council Discovery Project: ‘Changing the media diet - Investigating the power of the news media to prevent obesity’ (Bonfiglioli, Chapman & Smith, 2010-2012).

Chief Investigator E on an NHMRC funded project: 'Calling the tune? Investigating corporate influences on media reporting of health' which will explore relationships between journalists and editors and health-related industries. (Chapman, Kerridge, Jordens, Bacon, Bonfiglioli and Sweet, 2010-2012)

Co-investigator on the FASS-funded JIMS Area research: 'Investigating independent Australian journalists’ information behaviour, needs and expectations in an evolving online information marketplace' (Olsson, Chowdhury, Bonfiglioli, Chowdhury, Fraser, Bacon, Henninger, Blackwell & Price, 2009).

Partner investigator on a research project investigating news media portrayals of cycling with support from a grant from the Australian Centre for Independent Journalism (Rissel, Emilsen, Bonfiglioli & Smith, 2009).

Partner investigator on a research project examining portrayals of soft drinks in the news (Bonfiglioli, Hattersley & King, 2008).

Chief Investigator B on a UTS Faculty Learning and Teaching Peformance Fund research project to introduce communication training into first year Physics subjects. ‘A practice-oriented approach to enhancing science students' communication skills’, (Kirkup & Bonfiglioli, 2008).

Partner in Public Health Education and Research Program-funded (PHERP 052) project to develop an innovative short course in Genetics and Public Health at the University of Sydney (2000).

Refereeing:
American Journal of Public Health
Visual Communication
Health Psychology and Behavioral Medicine
Pacific Journalism Review

Transforming Cultures
Australian and New Zealand Journal of Public Health
Medical Journal of Australia
Health Promotion International
Journal of Physical Activity and Health

The 20th International Union for Health Promotion and Education World Conference on Health Promotion (Geneva 2010)
The Population Health Congress (2008)
National Health and Medical Research Council Project Grants
Towards Humane Technologies: Biotechnology, New Media, & Citizenship University of Queensland/ Queensland University of Technology 2002

Can supervise: Yes

Catriona’s teaching interests include: media studies, journalism studies, public health media advocacy, communication for scientists, medical reporting, and editing and publishing. Catriona is subject coordinator for the new Media Studies Sub Major, Journalism Studies, and Journalism Major Project.

Catriona supervises PhD, MA (Research) and honours students at UTS and the University of Sydney, and serves as an examiner for BA Honours and PhDs theses.

In 2009, Catriona took up a Faculty Scholarship to contribute to the Erasmus Mundus Journalism and Media Within Globalisation Masters at the University of Hamburg and the University of Aarhus.

Chapters

Bonfiglioli, C. 2015, 'Overweight and Obesity in Television News' in Piazza, R., Haarman, L. & Caborn, A. (eds), Values and Choices in Television Discourse A View from Both Sides of the Screen, Palgrave Macmillan, London, pp. 87-108.
A View from Both Sides of the Screen Roberta Piazza, Louann Haarman, Anne Caborn ... As a professional who makes television programmes in what is widely acknowledged as a pressured, fastpaced environment, Olivia Lichtenstein is ...
Bonfiglioli, C. 2008, 'Makers, Messages and Movers: Genetic Technology, the Media and Society' in Sunderland, N., Graham, P., Isaacs, P. & McKenna, B. (eds), Towards Humane Technologies: Towards Humane Technologies, Sense Publishers, Rotterdam, Netherlands, pp. 77-95.
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Conferences

Bonfiglioli, C. 2013, 'Reporting obesity: how ethical is news coverage of this global health problem?', World Journalism Education Conference, World Journalism Education Conference, World Journalism Education Council, Mechelen, Belgium.
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Bonfiglioli, C., Kirkup, L. & Woolf, I. 2009, 'The research-teaching nexus as a driver for science communication skills enhancement', UniServe Science Conference, Motivating Science Undergraduates: Ideas and Interventions, UniServe Science Conference, Motivating Science Undergraduates: Ideas and, The University of Sydney, The University of Sydney, pp. 146-151.
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Scientists- ability to communicate effectively is vital to their employment prospects, their contribution to society and to societys reception of science. Our goals were to develop students communication skills and to enhance the teaching-research nexus. An engaging communication activity was introduced to a large enrolment first year physics service subject for science students. Audio and video `trigger material, created as stimuli for the students and based on original research occurring at our university, was a key innovation of the activity. Students submitted a short but structured written response to these triggers in which they gave their own perspective on the research thus enhancing the teaching-research nexus. The activity was piloted with senior students, revised for delivery to the target students and evaluated via a student experience survey. Students reported that they valued the communication assignment for allowing them to learn more about scientific research at their university, to express their opinion of the research, and to practise communication skills. Students indicated that the triggers gave them insight into future career paths. The qualitative findings were reinforced by quantitative survey data which revealed strong support for including the activity in a physics subject. This study shows that a communication assignment builds bridges between undergraduates and researchers, thus enhancing the research-teaching nexus, and indicates that students find the assignment engaging and rewarding. While we are encouraged that students find the communication assignment a positive learning experience, the extent to which it enhances students science communication skills has yet to be established.

Journal articles

Smith, B.J. & Bonfiglioli, C.M.F. 2015, 'Physical activity in the mass media: An audience perspective', Health Education Research, vol. 30, no. 2, pp. 359-369.
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Physical activity's role in promoting health is highlighted in public health campaigns, news and current affairs, reality television and other programs. An investigation of audience exposure, beliefs and reactions to media portrayals of physical activity offers insights into the salience and influence of this communication. An audience reception study was conducted involving in-depth interviews with 46 adults in New South Wales, Australia. The sample was stratified by gender, age group, area of residence and body mass index. Most respondents could only recall media coverage of physical activity with prompting. Television was the primary channel of exposure, with reality television the dominant source, followed by news programs and sports coverage. The messages most readily recalled were the health risks of inactivity, especially obesity, and the necessity of keeping active. Physical activity was regarded as a matter of personal volition, or for children, parental responsibility. Respondents believed that the media had given physical activity inadequate attention, focused too heavily on risks and not provided practical advice. In Australia, there is a need to counter the framing of physical activity by reality television, and engage the media to generate understanding of the socioecological determinants of inactivity. Physical activity campaigns should deliver positive and practical messages.
Smith, B.J. & Bonfiglioli, C.M.F. 2015, 'Reporting physical activity: Perceptions and practices of australian media professionals', Journal of Physical Activity and Health, vol. 12, no. 8, pp. 1096-1101.
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© 2015 Human Kinetics, Inc. Background: Advocacy informed by scientific evidence is necessary to influence policy and planning to address physical inactivity. The mass media is a key arena for this advocacy. This study investigated the perceptions and practices of news media professionals reporting physical activity and sedentariness to inform strategic communication about these issues. Methods: We interviewed media professionals working for major television, radio, newspaper and online news outlets in Australia. The interviews explored understandings of physical activity and sedentariness, attributions of causality, assignment of responsibility, and factors affecting news reporting on these topics. Data were thematically analyzed using NVivo. Results: Physical inactivity was recognized as pervasive and important, but tended to be seen as mundane and not newsworthy. Sedentariness was regarded as more novel than physical activity, and more likely to require organizational and environment action. Respondents identified that presenting these issues in visual and engaging ways was an ongoing challenge. Conclusions: Physical activity researchers and advocates need to take account of prevailing news values and media practices to improve engagement with the news media. These include understanding the importance of novelty, narratives, imagery, and practical messages, and how to use these to build support for environmental and policy action.
Friedlander, J., Riedy, C. & Bonfiglioli, C. 2014, 'A Meaty Discourse: What Makes Meat News?', Food Studies: An Interdisciplinary Journal, vol. 3, no. 3, pp. 27-43.
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Worldwide, livestock and meat production have been identified by key governmental and scientific institutions as major contributors to climate change, intensive water use, high phosphorous use, and other environmental problems. These adverse environmental impacts are increasing, as the global consumption of livestock products is growing rapidly. Media coverage of the environmental impacts of livestock and meat production in Australia and the United States has been limited and does not communicate a message consistent with the available scientific evidence identified in academic literature. A media content analysis of how the subject of meat has been covered by major Australian newspapers over the past five years provides insights into the news frames and news values in portrayals of meat. News frames of animal welfare, the economy, and food or culinary associations dominated over stories about climate change and other environmental impacts. Media content analysis determined that news values of proximity, conflict, and human interest dominated. Newspaper print media retains a vital, albeit diminishing, role in agenda setting. As such, the content analysis findings in this paper are valuable to inform news media campaigns that seek to stimulate increased media coverage of environmental and other impacts of meat. Such campaigns may assist in placing the issue more prominently on the public agenda.
Bonfiglioli, C. 2013, 'Sequence your whole genome - a snip at $17,000', Chemistry in Australia, vol. 80, no. Aug, pp. 38-38.
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Bonfiglioli, C. 2013, 'Book review: Alan Kirby, Digimodernism: How New Technologies Dismantle the Postmodern and Reconfigure Our Culture', Discourse and Communication, vol. 7, no. 2, pp. 248-251.
Bonfiglioli, C. 2013, 'Drugs in Sport', Chemistry in Australia, vol. 80, no. April, pp. 37-37.
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Bonfiglioli, C. 2013, 'Fatty liver now an epidemic', Chemistry in Australia, vol. 80, no. June, pp. 37-37.
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Bonfiglioli, C. 2013, 'Storm in a baby bottle', Chemistry in Australia, vol. 80, no. Feb, pp. 37-37.
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Espinel, P., Laws, R., Bonfiglioli, C., Hardy, L.L. & King, L. 2013, 'Investigating the media power of a population health monitoring survey: case study of the NSW Schools Physical Activity and Nutrition Survey (SPANS)', Australian and New Zealand Journal of Public Health, vol. 37, no. 3, pp. 284-289.
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Objective : To examine the extent and nature of news coverage of a government-funded population monitoring survey of children and the potential implications of this coverage for public health advocacy. Methods : Case study of the NSW Schools Physical Activity and Nutrition Survey (SPANS), a population monitoring survey of school-aged children's weight and weight-related behaviours, conducted in 1997, 2004 and 2010. Printed news items from all Australian newspapers between January 1997 and December 2011 mentioning the survey findings were identified from the Factiva database and a descriptive analysis of the content conducted. Results : Overall, 144 news items were identified. The news angles focused mainly on physical activity/sedentary behaviour; overweight/obesity and nutrition; however these angles changed between 1997 and 2011, with angles focused on physical activity/sedentary behaviour increasing, compared with overweight/obesity and nutrition angles (p=0.001). Responsibility for obesity and weight-related behaviours was most frequently assigned to parents and food marketing, and the most common solutions were policy strategies and parental/child education and support.
Bonfiglioli, C. 2012, 'Compulsory oversharing sweeps virtual community', Chemistry in Australia, vol. 79, no. June, pp. 36-36.
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Bonfiglioli, C. 2012, 'Experimental evidence', Chemistry in Australia, vol. 79, no. Mar, pp. 39-39.
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Bonfiglioli, C. 2012, 'iRobot, youRobot, weallRobot', Chemistry in Australia, vol. 79, no. Feb, pp. 36-36.
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Lipworth, W., Kerridge, I., Morrell, B., Bonfiglioli, C. & Forsyth, R. 2012, 'Medicine, the media and political interests', Journal of Medical Ethics, vol. 38, no. 12, pp. 768-770.
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The news media is frequently criticised for failing to support the goals of government health campaigns. But is this necessarily the purpose of the media? We suggest that while the media has an important role in disseminating health messages, it is a mistake to assume that the media should serve the interests of government as it has its own professional ethics, norms, values, structures and roles that extend well beyond the interests of the health sector, and certainly beyond those of the government. While considerable attention has been given to the ways in which uncritical publication of industry perspectives by news media can negatively impact on public understandings of health and health behaviours, we would argue that it is equally important that journalists not become the `lapdogs of government interests. Further, we suggest that the interests of public health may be served more by supporting the ongoing existence of an independent media than by seeking to overdetermine its purpose or scope.
Bonfiglioli, C. 2012, 'Get up, stand up - if not you'll be a sitting duck', The Conversation, vol. 2012, no. 17 Jan.
Bonfiglioli, C. 2012, ''Us' and 'them' - meeting the gaze of our fat selves.', Chemistry in Australia, vol. 79, no. Nov, pp. 39-39.
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Bonfiglioli, C. 2012, 'Confessions of an internet addict', Chemistry in Australia, vol. 79, no. Aug, pp. 35-35.
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Lipworth, W., Kerridge, I., Sweet, M., Jordens, C., Bonfiglioli, C. & Forsyth, R. 2012, 'Widening the debate about conflict of interest: addressing relationships between journalists and the pharmaceutical industry', Journal of Medical Ethics, vol. 38, no. 8, pp. 492-495.
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e phone-hacking scandal that led to the closure of the News of the World newspaper in Britain has prompted international debate about media practices and regulation. It is timely to broaden the discussion about journalistic ethics and conduct to include consideration of the impact of media practices upon the population's health. Many commercial organisations cultivate relationships with journalists and news organisations with the aim of influencing the content of health-related news and information communicated through the media. Given the significant influence of the media on the health of individuals and populations, we should be alert to the potential impact of industry-journalist relationships on health care, health policy and public health. The approach taken by the medical profession to its interactions with the pharmaceutical industry provides a useful model for management of industry influence.
Bonfiglioli, C. 2011, 'Andrea Millwood Hargrave and Sonia Livingstone, Harm And Offence In Media Content: A Review Of The Evidence. Bristol, UK and Chicago, USA: Intellect, 2009. 344 pp. US$40 (pbk).', Discourse and Communication, vol. 5, no. 4, pp. 429-438.
Book Review in peer-reviewed journal
Bonfiglioli, C. & King, L. 2011, 'Calories don't quench thirst - mixed media messages about sweet drinks', The Conversation, vol. 2011, no. 10 Nov.
Bonfiglioli, C. 2011, 'A Wandering Mind', Chemistry in Australia, vol. 78, no. Sept, pp. 38-38.
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Bonfiglioli, C. 2011, 'Why we can't have our cake or eat it', Chemistry in Australia, vol. 78, no. 10, pp. 38-38.
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Bonfiglioli, C., Hattersley, L. & King, L. 2011, 'Australian print news media coverage of sweet, non-alcoholic drinks sends mixed health messages', Australian & New Zealand Journal of Public Health, vol. 35, no. 4, pp. 325-330.
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This study aimed to analyse the contribution of Australian print news coverage to the public profile of sweet, non-alcoholic beverages. News media portrayal of health contributes to individuals decision-making. The focus on sugar-sweetened beverages reflects their contribution to excessive energy intake.
Wilde, A., Bonfiglioli, C., Meiser, B., Mitchell, P. & Schofield, P. 2011, 'Portrayal Of Psychiatric Genetics In Australian Print News Media, 1996-2009', Medical Journal of Australia, vol. 195, no. 7, pp. 401-404.
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Objective: To investigate how Australian print news media portray psychiatric genetics. Design and setting: Content and framing analysis of a structured sample of print news items about psychiatric genetics published in Australian newspapers between 1996
Piper, T.A., Wilcox, S.J., Bonfiglioli, C., Emilsen, A. & Martin, P. 2011, 'Science, media and the public - the framing of the bicycle helmet legislation debate in Australia: a newspaper content analysis', eJournalist, vol. 11, no. 2, pp. 125-149.
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Research challenging assumptions about the value of bicycle helmets and the laws which make them mandatory recently triggered a media debate about bicycle helmet laws and prompted discussion as to the extent to which health behaviours should be legislated. This increased media coverage provided an opportunity to examine how the media frames this issue. A much greater variety of frames opposing helmet laws were identified compared with frames supporting them. The outbreak of debate in the media, and wide range of conflicting perspectives, reveal public uncertainty about the legislation, and reinforce the complexity of this issue for public health policy.
Bonfiglioli, C., Smith, B.J., King, L., Chapman, S., Holding, S. & Bauman, A. 2011, 'Risky exercise - is physical activity losing the news race?', Australian Journalism Review, vol. 33, no. 1, pp. 73-84.
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Physical activity (PA) reduces the risk of chronic disease, but few studies have analysed how news reports PA. This research analyses how television news frames PA. Content and framing analysis was used to examine 91 television news and current affairs stories. Stories were coded for length, prominence, age groups, gender, responsibility, types of activity, barriers to PA, risks and benefits of physical activity and inactivity, and uses of expertise. Few stories focused on men (12 per cent) or women (13 per cent) and most focused on adults. Benefits outnumbered risks. Less than one-third of stories mentioned the risks of inactivity. Responsibility for overcoming barriers was often attributed to individuals. Few stories were broadcast prominently. News coverage of PA reinforces social beliefs about individual responsibility for healthy lifestyles and downplays the role of policy and the impact of the environment. Television coverage rarely gives physical activity the authority of hard news prominence, uses few academic sources and tends to neglect the risks of inactivity.
Kirkup, L. & Bonfiglioli, C. 2011, 'Research-Inspired Learning Revitalises the Curriculum for First-Year Science Majors', International Journal of Innovation in Science and Mathematics Education, vol. 19, no. 1, pp. 1-15.
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We describe a curriculum innovation designed to engage first-year students in science research and enhance their written communication skills. We have devised an activity for science majors which connects them to research through audio and video interviews made with senior researchers, early career researchers (ECRs), post doctoral fellows and PhD students. We report evaluations from students and academics on the introduction of this research-inspired communication activity and the steps taken to embed, sustain and enhance the activity. Findings over three semesters show students consistently judge the activity to be a positive learning experience. Issues of sustainability of the innovation and academics' comfort with the activity and its assessment remain to be fully resolved
Bonfiglioli, C. 2011, 'A Little Wine', Chemistry in Australia, vol. 78, no. 6, pp. 39-39.
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Bonfiglioli, C. 2011, 'Sugar Rush', Chemistry in Australia, vol. 78, no. 2, pp. 39-39.
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Rissel, C., Bonfiglioli, C., Emilsen, A. & Smith, B.J. 2010, 'Representations of cycling in metropolitan newspapers--changes over time and differences between Sydney and Melbourne, Australia.', BMC public health, vol. 10, p. 371.
BACKGROUND: Cycling is important for health, transport, environmental and economic reasons. Newspaper reporting of cycling reflects and can influence public and policy maker attitudes towards resource allocation for cycling and cycling infrastructure, yet such coverage has not been systematically examined. METHODS: The Factiva electronic news archive was searched for articles referring to cycling published in four major metropolitan newspapers--two in Sydney and two in Melbourne, Australia, in the years from 1998 until 2008. After excluding articles not about cycling, there were 61 articles published in 1998, 45 in 1999, 51 in 2003, 82 in 2007 and 87 in 2008. Each article was coded for positive or negative orientation, and for framing of cyclists and cycling. Inter-rater reliability was calculated on a sample of 30 articles. RESULTS: Over the past decade there has been an increase in the reporting of cycling in the major newspapers in Sydney and Melbourne (from 106 in 1998/99 to 169 stories in 2007/08), with a significant increase in reporting of cycling in Melbourne, from 49 to 103 stories (p = 0.04). Recent reporting of cycling was generally positive (47% of articles, compared with 30% of articles which were negative) and focused on benefits such as health and the environment. Three quarters of negative stories involved injury or death of a cyclist. The Sydney based The Daily Telegraph reported the most negative stories (n = 60). We found positive framing of 'cycling' was more widespread than negative, whereas framing of 'cyclists' was more negative than positive. CONCLUSIONS: Quantity of reporting of cycling varies over time and by newspaper, and even between newspapers in different cities owned by the same media company. News coverage appears to reflect developments in the different cities, with increases in positive reporting of cycling in Melbourne following increases in cycling in that city. Negative cycling newspaper stories may deter people from conside...
Chau, J., Bonfiglioli, C., Chey, T. & Bauman, A.E. 2009, 'The Cinderella of public health news: physical activity coverage in Australian newspapers', Australian and New Zealand Journal of Public Health, vol. 33, no. 2, pp. 189-192.
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Objective: This research examined trends in physical activity reporting by Australian newspapers, and described these trends compared to coverage of obesity and tobacco. Method: The Factiva database was searched for articles published in major Australian metropolitan newspapers (1986-2006) that mentioned physical activity, obesity or tobacco smoking. Standardised frequencies compared the three health issues, and trends in reporting were estimated by using standard multiple regression models to fit linear splines with fixed knots at years 1991, 1996 and 2001 to the standardised data. Results: Physical activity received the least coverage 1986-2006, appearing in 4,988 articles, compared with 15,410 and 63,738 articles for obesity and tobacco respectively. Between 1996 and 2000, there were significant increases in the rate of coverage of physical activity (=0.21; p<0.01), obesity (=0.13; p<0.01) and tobacco (=0.24; p<0.0001). From 2001 to 2006 the rate of physical activity coverage was relatively steady, while the obesity coverage rate increased dramatically (=0.34; p<0.0001), and tobacco coverage rate slowed (=-0.33; p<0.0001).
Bonfiglioli, C. 2008, 'Despatches - Exploring the health promotion potential of letters to the editor', Sydney Morning Herald, vol. 2007-2008.
Background Letters to the editor are an under-explored opportunity for researchers to engage in media debates and reach influential sections of society with ideas which may have been missed, downplayed or ignored by news coverage. Drawing on public health media advocacy research and practice and my own media research, I have been developing tailored letters to newspaper editors with the research goal of discovering how strategic communication can be deployed to promote health by attempting to insert evidence-based health information and opinion into debates about key health issues. Contribution This research consists of two letters published in The Sydney Morning Herald in 2007 and 2008. The letters engage with different health debates but they each seek to answer the question: Can evidence-based health communication messages be inserted into an important health debate and contribute to a more health-promoting discourse. This approach resulted in letters published on tobacco control and obesity prevention (co-authored by University of Sydney Professor Louise Baur). Key factors include: timeliness, novelty, informed personal opinion, re-framing and new insights. Significance This research involved using existing knowledge in a new and creative way to develop new understandings of how letters to the editor can be employed to insert key concepts into health debates. The significance is new knowledge about how to satisfy the letters editors&acirc; professional requirements to reach new and influential audiences with key new thoughts about health debates of critical importance to Australia. This work is continuing beyond the current ERA collection period
Bonfiglioli, C., Allman-Farinelli, M.A., King, L. & Bauman, A.E. 2008, 'Mapping solutions to obesity: lessons from the Human Genome Project', Australian and New Zealand Journal of Public Health, vol. 32, no. 6, pp. 546-548.
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ABSTRACT Objective: To discuss appropriate endpoints for research designed to prevent obesity. Research investigating practical solutions to the complex multi-factorial global obesity epidemic may be stalled by undue emphasis on reduced body weight as the only acceptable endpoint. Approach: Considering prevention research in cardiovascular disease and tobacco control, we contend that investigations of intermediate endpoints make an important contribution to the multi-faceted approach needed to combat the complex problem of obesity. Conclusion: Intermediate endpoints are respected in other public health areas: reductions in risk factors such as high blood cholesterol or smoking are acceptable study endpoints for research aimed at reducing heart disease or lung cancer. Likewise, practical endpoints can be valuable in studies investigating interventions to reduce identified and potential intermediate risk factors for obesity, such as soft drink consumption. Implications: Reduced obesity is the global aim but obesity is not caused by one exposure and will not be solved by a single modality intervention. A wider debate about endpoint selection may assist research which identifies individual building blocks of obesity prevention in the same way as individual gene mapping contributed to the Human Genome Project.
Bonfiglioli, C. 2008, 'Social marketing can promote good health', Medical Journal of Australia, vol. 188, no. 9, pp. 541-541.
Invited book review
Bonfiglioli, C., King, L., Chapman, S., Smith, B.J. & Holding, S. 2007, 'Obesity in the media: political hot potato or human interest story?', Australian Journalism Review, vol. 29, no. 1, pp. 53-61.
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Bonfiglioli, C. 2007, 'Obesity in the news', Issues, vol. 79.
This news article was an invited contribution to this magazine whose circulation includes Australian high school students. Bonfiglioli, C. (2007). "Obesity in the news: Obesity is big news, but are the important health messages getting through? Catriona Bonfiglioli explains the causes and effects of media coverage of obesity." Issues 81: 4-8. The publisher has subsequently invited me to contribute to another of the publications Chemistry in Australia
Bonfiglioli, C., Smith, B.J., King, L., Chapman, S. & Holding, S. 2007, 'Choice and Voice: Obesity debates in television news', Medical Journal of Australia, vol. 187, no. 8, pp. 442-445.
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Non traditional outputs

Bonfiglioli, C. 2013, 'Risk: now you see it, now you don't', Royal Australian Chemical Institute, pp. 39-39.
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Bonfiglioli, C. 2010, 'Science<->Society', Royal Australian Chemical Institute, pp. 40-40.
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Toxic cultural residues and the health news cohort theory
Bonfiglioli, C. 2008, 'Time travelling - Exploring travel writing as an archaeological communication', Travel writing, Australian Associated Press, Sydney, NSW.
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Background Archaeological tourism is an important niche market for Australians. Current structures tend to focus travel journalism on industry-funded familiarisation trips which allow the travel industry to shape journalists' itineraries - perhaps neglecting ancient sites. Building on a personal interest in archaeology, I wanted to explore the question: Are features highlighting the neglected and under-promoted area of ancient cultural heritage taken up by Australian newspapers? Archaeological sites are crucial tourism destinations for developing nations who may not be blessed with the biggest cruise ship or the most fashionable hotels. Contribution This research consists of three travel features published through Australian Associated Press and in the Sydney Morning Herald's webpage, The Age's webpage, The Canberra Sunday Times, The Rockhampton Bulletin, the Sunday Tasmanian and The Newcastle Herald. The prominence of these articles suggests there is a market for archaeological travel writing which may not be being fully satisfied by current travel writing practices and therefore offers an opportunity to journalists who wish to break into travel writing including graduates of journalism education programs at universities such as UTS. Significance This research showed how using the cultural capital of the destinations and the writer to develop an under explored area of travel writing of interest to Australians can be of value to travel companies in Australia and nations with immense archaeological and historical heritage, some of whom have less luxurious facilities for tourists and fewer entrepreneurial backers with the spending power to fund travel familiarisation trips for journalists in distant countries such as Australia.
Bonfiglioli, C., 'Can enterprise journalism shed new light on health and science issues which are currently reported as if the jury were still out?', Science and society, Royal Australian Chemical Institute, Sydney, NSW.
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Research background This portfolio of 17 journalistic articles published in Chemistry in Australia contributes to the fields of journalism studies. Schwitzer and colleagues have pointed that the work of medical writers can impact on readers health (Schwitzer, Mudur et al. 2005) and that news values such as conflict undermine effective coverage of medical issues (Schwitzer 2005). The Boykoffs noted that conflict reporting and demands for balance risk re-framing consensus as 'debate' and generate the problem of 'balance as bias' in science reporting (Boykoff and Boykoff 2004). This portfolio answers the question: Can enterprise journalism shed new light on health and science issues which are currently reported as if the jury were still out? Research contribution This research found that because 'enterprise journalism' - reporter-initiated research journalism - is independent of industry and need not satisfy traditional news values it is possible to represent current knowledge about a health or science issue such as fatty liver disease accurately. Independent journalism can thus focus on accuracy and resist demands for 'balance' or the need to satisfy 'conflict' news values which create pressure to give undue weight to food, beverage and energy industry messages. Research significance Bonfiglioli was invited by the Royal Australian Chemical Institute (RACI) to contribute these Science<->Society articles to the professional journal Chemistry in Australia from 2010. This led to an invitation to address the NSW Chemical Education Group in 2011 ('Are we swimming in a sea of toxins?' 15 March).

Reports

Bonfiglioli, C. The New South Wales Centre For Overweight and Obesity, University of Sydney 2007, Reporting Obesity: A Resource for Journalists, pp. 1-19, Sydney, Australia.
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Baur, L., Bonfiglioli, C., Caterson, I.D., Colagiuri, R., Cretikos, M., Leeder, S., Murray, K., Pearson, S., Sim, K., Torode, M., Wake, M. & Wittert, G. Sydney University Nutrition Research Foundation 2007, Recommendations of the 2007 Healthy Lifestyle Forum to Help Combat Childhood Obesity, pp. 1-16, Sydney, Australia.
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Senator Guy Barnett has held eight Healthy Lifestyle Forums to Help Combat Childhood Obesity since entering the Senate in 2002. The most recent forum, held on 20 June 2007 at Australian Parliament House Canberra, brought together approximately 60 concerned members of health care, academia, industry and public health to develop useful interventions and ideas for fighting childhood obesity. This report details the recommendations of the groups convened. They were asked to consider actions in the key areas of: clinical/health care system monitoring/benchmarking infant and early childhood schools and the wider community, and industry and private sector solutions.