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Introduction

Media promotion of the University's research, teaching and community service is crucial to building public awareness of the University's key strengths.

Positive and frequent media publicity about the research and activities of faculties, centres and institutes at UTS can help build a strong public profile for the University, encourage corporate and business support, increase prospective and current student interest and build pride within the University community.

At a personal level, research teams and individuals can receive public acknowledgement for the value of their work and contribute their views to public debate that touches on their areas of expertise. Several UTS staff already make regular public comment and their opinions are actively sought by the media.

The UTS media team manages the University's formal contact with the media. We will also provide you with any support and advice you need to bring good news about UTS to the public's attention.

The guide will help you work with the UTS media team and also independently liaise with journalists. You'll find contacts for the media team at the end.

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